Viewing entries in
RANDOM

Graduating at Abbey Road Studios

Comment

Graduating at Abbey Road Studios

Abbey-Road-Studios-Institute-graduation-Amsterdam-The-Wong-Janice-London-music-producer-cellist-hats.png

What an experience! Graduating at Abbey Road Studios with my fellow Abbey Road Institute classmates from all over the world: Amsterdam, Paris, London, Melbourne, Frankfurt and Berlin. The most exciting part was being on the stage to collect my Advanced Diploma in Music Production and Sound Engineering in Studio Two, home of The Beatles.

It felt very exclusive, with a lot of security, groups of tourists having a guided tour, no photography down the corridor where all the famous people who have recorded there are framed on the corridor walls, and strange, after so much anticipation, to be at the most famous recording studio in the world receiving my diploma.

We had a nice introduction, filled with inspiring words from the CEO of Abbey Road Institute Luca Barassi, and the heads of each school, including Amsterdam’s director Robin Reumers. Then, we got called up one by one on stage to receive our diploma, along with an engraved tuning fork (A 440Hz). After that, it was time for the networking and celebration event in Studio One where we had more speeches (to name some: Universal Music’s COO David Sharpe & MD Abbey Road Studios Isabel Garvey) and a captivating performance by Rhys Lewis.

While I was on Abbey Road, I thought I would do the touristy thing of taking a photo walking across the street like The Beatles cover. However, little did I expect that it was busy, not only from tourists, but of traffic! So many cars were passing on a Saturday morning, it was impossible to cross. So I ended up taking an alternative:

Abbey-Road-street-sign-NW8-city-of-Westminister-The-Wong-Janice-London-music-producer-cellist.JPG

One year has passed surprisingly fast! To think that one year ago, I could not call myself a “music producer”, and now, besides the piece of paper, I can say I am a music producer, whose last school project was to lead a recording of a rockabilly swing band with a 13-piece brass band, and my first project out of school was to be invited to compose a track for an advertisement for a panel at ADE, the biggest electronic music festival in the world. Pretty cool!

But I know it’s just the beginning. So, watch this space!

Comment

Producing a track for ADE - Amsterdam Dance Event

Comment

Producing a track for ADE - Amsterdam Dance Event

I was invited to compose a track for a panel discussion as part of ADE a.k.a. Amsterdam Dance Event, the biggest electronic music festival & conference in the world.

It came about a few weeks ago, when Steph Perrin - Head of Sync at Cloud 9 Music/Downtown Music Benelux (formerly Senior Music Supervisor at Felt Music) reached out to me by Facebook. We've known each other for about a year, when I came across her profile on LinkedIn and we met for coffee because I wanted to ask her some things about the music industry and getting into the world of music sync.

The panel wa: So You Think You Can Sync! and it was part of the ADE Pro / ADE Dance & Brands conferences. We were 8 producers and we were given a brief to create a soundtrack to a specific advertisement (NFL - Super Bowl XLIV Best Fans on the Planet commercial starring Reggie Bush’s famous touchdown), and a panel of 4 industry experts discussed our approach.

The event was on Friday 19th October at 16:15 - 17:30 at DeLaMar Theater (D8 Panel Room) | Marnixstraat 402, Amsterdam.

If you’re curious how my track sounded, here it is:

This is what Steph Perrin, Head of Sync (Cloud 9 Music/Downtown Benelux, NL) had to say:

“That kind of pounding beat in the beginning, I really liked it, it was very anticipative, it makes you think “God, what’s coming next?”. It built really well, the whole track did, and it had a nice ark to it which was really good. My only criticism from knowing how a client operates would be, when it comes to sound effects.. actually, I really like what you’ve done in terms of putting the crowd in and I think for the purpose of this it’s a really nice touch and you’ve thought about it and what the commercial is for but I don’t think an advertising agency might feel the same way. If they want sound effects, they tend to think about that themselves and do that separately. But as a track and as a piece, it was really nice and emotionally worked really well.”

Here’s what Connie Edwards, Music Supervisor (Major Tom, US) had to say:

“I really liked where you were coming from, when you said you wanted to incorporate the crowd. I think you probably could have done it differently, maybe stomping or clapping being used more as a texture rather than a straight sound effect. It’s a great ad to do this kind of stuff because you have got two clear halves. And what’s brilliant is each half is very very different, which makes the one one much more effective, so you’re really starting at one place and going to another which really helps with the journey rather than starting at a similar place and then ending up a little bit bigger than what you had before, so I liked that bridge”.

and Toby Williams, Music Supervisor (Leland Music, GB):

“Your instinct is great, because The Cinematic Orchestra are an act that are referenced endlessly by advertisers, so it is a great place to start, and I think your cello work obviously provides a lot; a great texture which is something tactile; you can touch it. Then, the two human elements; the heartbeat bass kick in the beginning I really liked, the crowd noise not so much, but I think as an experiment, it would be worth considering that it could be dealt with in collaboration with the agency. I can imagine it could be something that could help make it compelling, I’m not sure it’s executed quite right there. But overall good job.

Overall, I am happy with the feedback, and it was really a great experience. Hopefully this is the start of more sync work!

Producers (in order on the stage from Left to Right):
Gary Beck (GB)
DJ, Producer 

IVA (BO)
DJ, Producer

Homay Schmitz (DE) & Oliver Weder (CH)
Composers

Niklas Paschburg (DE)
Artist

The Wong Janice (NL)
Producer, Cellist

Kaiserdisco (DE)
DJ, Producer

Pershanoush (FR)
Artist

Chuckie (NL)
DJ, Producer

Panel list (from Moderator to Panelists Left to Right):
Josh Rabinowitz (Grey Worldwide, US)
SVP Director of Music

Steph Perrin (Cloud 9 Music/Downtown Benelux, NL)
Head of Sync

Connie Edwards (Major Tom, US)
Music Supervisor

Toby Williams (Leland Music, GB)
Music Supervisor

Comment

Comment

THE FOX on TransVormers CD

My band THE FOX were invited to perform at the last TransVormers festival (we performed there last time while filming for MTV Was Here) but a foot injury with our drummer meant that we had to cancel at the last minute.

Fortunately, we were also invited to have a track on their compilation CD, celebrating the 5th year of the Volkskrant building as a cultural and creative centre. There we are on track 21.

More info (in Dutch):
http://www.volkskrantgebouw.nl/agenda/transvormers-het-festival-van-het-volkskrantgebouw

Comment

Joining all girl band THE FOX

Comment

Joining all girl band THE FOX

So I've recently joined an all girl pop-rock band, and had my debut performance on guitar. As a compromise for not singing harmonies I gave myself in to the guitar. It didn’t matter that I can only play 3 chords, because I just became the new rhythm guitarist! Who are THE FOX?

From L-R: Sharon Steinfort (lead guitar/backing vocals), Janice Wong (cello/rhythm guitar), Eva Koreman (drums), Celine Prins (lead vocals/keys) and Mirjam von Bannisseht (bass and vocals). (Photo by Andreas from The Dingo Birds)

Comment

The weirdest cello end pin stopper (or most innovative)

Comment

The weirdest cello end pin stopper (or most innovative)

In Amsterdam there are 3 very typical about Dutch houses: large windows with no curtains, high ceilings and wooden floors. Beautiful houses, perfect for making music actually. But it concerns me to put scratches and dents into the floor boards with my cello end pin. On this particular day I forgot to bring an end-pin stopper (rubber stopperdonutblack hole etc.) so we had to improvise. I asked if the boys had any type of carpet and this is what they came up with:

His name is Gorgon Korvar Berg from IKEA. He’s from Sweden. Yes, one tiger was hurt in the making of this photo. :’(

PROTECTIVE OF FLOOR: 5/5
NON-SLIP: 2/5
OVERALL EXPERIENCE: 3/5

Comment